Blackbaud Merchant Services Credit Card Updater Service in The Raiser’s Edge

November 2, 2015

Engaging your constituents today is different. They’re mobile, social and spending more time online. Their time is more divided than ever, so re-engaging them is harder than ever. Building lasting relationships and maximizing lifetime value of your constituents requires you to go beyond online giving to developing effective sustainer programs. And, because recurring giving provides a higher return on investment, fine-tuning your sustainer program is important to your organization's long-term financial health.

The Raiser's Edge can help develop sustainer campaigns that generate revenue you can count on month after month. Once you’ve engaged valuable sustaining donors, it’s critical to maintain and nurture them, and The Raiser's Edge provides you with the tools to do so. You’ll want to make sure to keep information about your recurring donors current — from contact details to credit card information. Credit Card Updater in The Raiser's Edge can help.
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