Daren Worcester

Daren Worcester has been a member of the Blackbaud K-12 team for 17 years, assisting hundreds of independent schools through a variety of website development roles. A former copywriter and a published author with an appetite for SEO, Daren currently serves as the senior content marketing manager for K-12.

  • Creating an Award-Winning School Website

    Creating an Award-Winning School Website

    Tune into the Get Connected podcast to hear about the design process for The Shipley School's website, which won Best Education Website in the 2019 WebAwards.

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  • Website Accessibility Guidelines for Private Schools

    Website Accessibility Guidelines for Private Schools

    Meeting website accessibility standards is essential for private schools, and adhering to the following tips will help make your school’s website WCAG AA compliant.

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  • Blackbaud School Website System Meets Website Accessibility Standards

    Blackbaud School Website System Meets Website Accessibility Standards

    Learn how we've increased the level of Blackbaud School Website System's accessibility compliance, and what web managers need to do to make their school website compliant.

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  • Creating a Data Committee at Your School

    Creating a Data Committee at Your School

    Listen to Nancy Kierstead from Severn School discuss the benefits of having a data committee at independent schools.

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  • What to Look for When Evaluating Admission Software Features

    What to Look for When Evaluating Admission Software Features

    The pressure to make the “right” choice when selecting a new enrollment management system for your school can seem daunting. Simplify the process by focusing on these key features.

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  • Donor Relationship Management Strategies

    Donor Relationship Management Strategies

    School fundraising guru Joe Garecht joins the Get Connected podcast to discuss the unique donor relationship strategies from his new eBook.

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  • What are the Catholic School Website Design Best Practices?

    What are the Catholic School Website Design Best Practices?

    With admission numbers declining nationwide, Catholic school websites have to work harder to reel-in applicants. Review these best-practice tips before starting your school's next redesign.

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  • UC19 Connects School Professionals and Announces New Initiatives

    UC19 Connects School Professionals and Announces New Initiatives

    UC19 in Washington, D.C. brought together 733 independent school professionals, industry experts, Blackbaud team members, and partners who were on hand to hear about new product initiatives.

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  • Live in Front of a Studio Audience

    Live in Front of a Studio Audience

    Listen to Daren and Jeff discuss podcasting for schools during a best-practice breakout session at UC19.

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  • The Power of Word-of-Mouth Marketing for Schools

    The Power of Word-of-Mouth Marketing for Schools

    Listen to Emily Cretella discuss how independent schools can harness the power of parents, alumni, and donors.

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  • Writing Our Games

    Writing Our Games

    Listen to Dr. Richard Kent discuss how writing can impact athletic performance.

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  • Does ADA Compliance for Website Accessibility Apply to Private Schools?

    Does ADA Compliance for Website Accessibility Apply to Private Schools?

    Listen in as the Get Connected podcast discusses how ADA Title III website accessibility compliance pertains to K–12 private schools.

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  • Keeping Students Safe with Bark

    Keeping Students Safe with Bark

    Learn how Bark for Schools can help keep kids safe by monitoring Google Suite and Microsoft Office 365 accounts.

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  • The Path to Competency-Based Education

    The Path to Competency-Based Education

    Dr. Caroline Kill discusses the importance of competency-based education and the challenges K–12 schools face adopting it.

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  • Addition by Subtraction with School Website URL Enhancement

    Addition by Subtraction with School Website URL Enhancement

    Learn how the removal of /page from Blackbaud School Website System URLs will help SEO, and see what school website admins can do to ease the transition.

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  • Planning for the Blackbaud K-12 User Conference #Podcast

    Planning for the Blackbaud K-12 User Conference #Podcast

    Get ready for UC19 in Washington, D.C. with advice from experienced conference attendees and D.C. residents.

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  • How to Conduct a Website Content Audit Using Analytics

    How to Conduct a Website Content Audit Using Analytics

    Review these helpful tips to learn how to use analytics to conduct a content audit to fully understand the pages that are paddling forward and those that are anchoring the site down.

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  • Getting Ahead of Crisis Communications #Podcast

    Getting Ahead of Crisis Communications #Podcast

    Listen to school marketing consultant Stacy Jagodowski discuss the crisis communication scenarios that schools should be prepared to handle.

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  • How to Engage Millennials in Private School Fundraising #Podcast

    How to Engage Millennials in Private School Fundraising #Podcast

    Joe Garecht discusses the importance of engaging young alumni in development early and offers strategies that appeal to millennials.

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  • When is it time for a school website redesign?

    When is it time for a school website redesign?

    Wait too long on a school website redesign and it could hinder admissions. Start too early and you’re tapping into marketing funds better used elsewhere. Follow our eight tips to get the timing right.

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