Peter Baron

Peter Baron is the Chief Member Relations Officer at the Enrollment Management Association. Prior to joining EMA, Peter served as a senior product marketing manager, for Blackbaud K-12. Peter is the founder of edSocialMedia, a community-driven site dedicated to exploring the role of social media in education. He regularly contributes to various online communities and education conferences like NAIS, CASE/NAIS & SSATB to explain the importance of providing modern, user-friendly experiences for school constituents. Peter also serves as a trustee for Wolfeboro, The Summer Boarding School and is an Executive Committee member of TABS’ North American Boarding School Initiative.

  • Don’t Let the Summer Slip By: Top Tips to Position Your School’s Content for the Fall!

    Don’t Let the Summer Slip By: Top Tips to Position Your School’s Content for the Fall!

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  • Is Your School’s Marketing Driven by Data?

    Is Your School’s Marketing Driven by Data?

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  • Leadership in the Small Independent School: A Conversation with Head of School Greg Bamford

    Leadership in the Small Independent School: A Conversation with Head of School Greg Bamford

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  • Partner Spotlight: Digital Dialing Made Easy with BrightArrow

    Partner Spotlight: Digital Dialing Made Easy with BrightArrow

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  • The Big Ask: The Head of School's Role in Advancement #PODCAST

    The Big Ask: The Head of School's Role in Advancement #PODCAST

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  • What Should the School Newsletter Look Like in 2017?  #PODCAST

    What Should the School Newsletter Look Like in 2017? #PODCAST

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  • Enrollment Management: It’s about more than filling seats! #PODCAST

    Enrollment Management: It’s about more than filling seats! #PODCAST

    In this episode of the Get Connected Podcast, we welcome Brendan Schneider, Director of Advancement at Sewickley Academy, to discuss the need for schools to embrace enrollment management.

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  • The Key Challenge Facing a Head of School Search Committee #PODCAST

    The Key Challenge Facing a Head of School Search Committee #PODCAST

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  • The CFO’s Impact on School Marketing #PODCAST

    The CFO’s Impact on School Marketing #PODCAST

    Jeff Shields, President and Chief Executive Officer of NBOA, joins me to talk about how a business office can influence a school’s marketing strategy.

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  • Retargeting 101: What Private Schools Need to Know #PODCAST

    Retargeting 101: What Private Schools Need to Know #PODCAST

    There’s no shortage of ways that schools have invested in online marketing — social media, PPC, SEO are just a few popular approaches. But one that may be new to folks listening is “Retargeting.”...

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  • Are you spending enough time in Google Analytics? #PODCAST

    Are you spending enough time in Google Analytics? #PODCAST

    How many hours a week do you spend creating and posting content to your school’s front end website? I’m guessing it’s a sizeable chunk of time and for good reason.

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  • Are you spending enough time in Google Analytics? #PODCAST

    Are you spending enough time in Google Analytics? #PODCAST

    How many hours a week do you spend creating and posting content to your school’s front end website? I’m guessing it’s a sizeable chunk of time and for good reason. Your...

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  • How Do You Redefine Your Brand Position in a Competitive Private School Market? #PODCAST

    How Do You Redefine Your Brand Position in a Competitive Private School Market? #PODCAST

    Stories of transformation rank high on the list of most our popular episodes. For instance, the work that Greg Bamford’s doing to boost enrollment at Watershed School stands out as one of our most...

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  • How Do You Redefine Your Brand Position in a Competitive Private School Market? #PODCAST

    How Do You Redefine Your Brand Position in a Competitive Private School Market? #PODCAST

    Stories of transformation rank high on the list of most our popular episodes. For instance, the work that Greg Bamford’s doing to boost enrollment at Watershed School stands out as one of our most...

    Read
  • Amplify Your School’s Development Efforts with Peer-to-Peer Fundraising #PODCAST

    Amplify Your School’s Development Efforts with Peer-to-Peer Fundraising #PODCAST

    Think about all of the events you run at your school that calls on the community to contribute and raise awareness. Maybe it’s a 5k to support an on-campus cause or perhaps it’s a fundraising...

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  • Amplify Your School’s Development Efforts with Peer-to-Peer Fundraising #PODCAST

    Amplify Your School’s Development Efforts with Peer-to-Peer Fundraising #PODCAST

    Think about all of the events you run at your school that calls on the community to contribute and raise awareness. Maybe it’s a 5k to support an on-campus cause or perhaps it’s a fundraising...

    Read
  • What Can You Learn from Your Website in 8 Seconds or Less? #PODCAST

    What Can You Learn from Your Website in 8 Seconds or Less? #PODCAST

    Competition to stand out online is fierce — the importance for schools to articulate their value and demonstrate fit is paramount when marketing to prospective families. Heightened admission...

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  • What Can You Learn from Your Website in 8 Seconds or Less? #PODCAST

    What Can You Learn from Your Website in 8 Seconds or Less? #PODCAST

    Competition to stand out online is fierce — the importance for schools to articulate their value and demonstrate fit is paramount when marketing to prospective families. Heightened admission...

    Read
  • Is Your School Using A Community-Based Approach to Teaching Digital Citizenship? #PODCAST

    Is Your School Using A Community-Based Approach to Teaching Digital Citizenship? #PODCAST

    In 2016, there has never been a greater need to talk about digital literacies as they apply to today’s students — as a parent of iPad loving kids, this is certainly a topic I think about a lot....

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  • Is Your School Using A Community-Based Approach to Teaching Digital Citizenship?  #PODCAST

    Is Your School Using A Community-Based Approach to Teaching Digital Citizenship? #PODCAST

    In 2016, there has never been a greater need to talk about digital literacies as they apply to today’s students — as a parent of iPad loving kids, this is certainly a topic I think about a lot....

    Read
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