Summer Sprint: Tackling That School Marketing Project Before September

The school year may be winding down, but it’s time to ramp up your plans to make this summer the most successful one ever for your school’s marketing and communications efforts.

Not sure where to spend your time in order to get the most return on your summer resources? Start a project sprint.

A project sprint is a quick push of power that will accelerate your marketing efforts and get you closer to where you want to be in the fall. It requires you to select one school marketing initiative that you commit to completing in a short period of time.

Summer is the perfect time to reevaluate your current communications efforts and tackle a project that has been lingering on your to-do list for much too long. Campus is (usually) quieter, and your time is (usually) easier to control.

By adopting a strategic approach to your sprint, you’ll be doing more than moving full speed ahead—you’ll be making thoughtful progress on a goal that might otherwise get lost in the bright summer sun.

So how do you get started? All the steps you need to sprint your way to school marketing success this summer are in the free eBook above. Download it now to start your sprint!

About the Author

Emily Cretella

Emily Cretella is a marketing strategist and copywriter who helps her clients create and share stories that make audiences take action. As owner of Cursive Content Marketing, Emily provides consulting, copywriting services and workshops to independent schools and higher education. Read her stories at

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