How to Create Effective Email Workflows for Future Students
Learn how to create an email workflow you can nurture prospective families as potential customers, improve their connection to the school, and increase the likelihood that these families will enroll.
What are the Catholic School Website Design Best Practices?
With admission numbers declining nationwide, Catholic school websites have to work harder to reel-in applicants. Review these best-practice tips before starting your school's next redesign.
Start With Strategy: School Blogging Series, Part 1
So you want to create a blog for your school…but you have no idea where to start. Review these tips to launch your school blog as well as establish a strategy to reach your goals.
Private school website redesigns don't have to be long, arduous projects. It takes planning to avoid the mess, and this guide is packed with everything you need to know to stay a step ahead.
Most marketing and communications offices have a constant stream of incoming requests. So how do you balance the extras while maintaining the regular work? Check out these helpful tips.
Six Admissions-Boosting Website Calls to Action for Schools
Check out these helpful tips for admissions-boosting CTA best practices when engaging prospective students and families during their decision-making process.
How to Conduct a Website Content Audit Using Analytics
Review these helpful tips to learn how to use analytics to conduct a content audit to fully understand the pages that are paddling forward and those that are anchoring the site down.
School Marketing Brainstorm: An End-of-Year Exercise to Think Big
The end of the year is the perfect time to step back and think about the goals you're trying to achieve. Use this worksheet to set yourself up for an inspired year of school marketing.
Episode 57 of Blackbaud K-12's Get Connected podcast discusses how planning ahead for the design process, navigation, content, and SEO is the secret to creating the best school website.
Wait too long on a school website redesign and it could hinder admissions. Start too early and you’re tapping into marketing funds better used elsewhere. Follow our eight tips to get the timing right.
Ready, Set, Go: Start Your Summer Marketing Sprint! #podcast
Episode 53 welcomes Emily Cretella, founder of Cursive Content Marketing, to discuss her new summer marketing eBook and the contest to win a free trip to Blackbaud K–12's 2019 User Conference.
Why are Heads of Schools Critical to Marketing Success? #PODCAST
In episode 51 of Blackbaud K-12's Get Connected podcast, guest host Chuck English interviews two dynamic heads of schools, Brad Weaver of Sonoma Country Day School and Dave Skeen of Harding Academy.
